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Who's Buying: Executive Summary Of Household Spending

Connect to: Who's Buying: Executive Summary of Household Spending
Producer: New Strategist / Gale Virtual Reference Library
Description: Sixth edition (2010) based on unpublished data collected by the Bureau of Labor Statistics, presenting a broad overview of household spending in the year 2008 and is designed to give researchers insights into consumer spending patterns and how those patterns differ by demographic characteristics. You may preview the table of contents.
W&L researchers also have online access to the 3rd edition.
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Librarian: Dick Grefe
Descriptors: Marketing
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